Make Art LLC (“Make Art,” “we,” “us,” or “our”) respects your privacy. In this Privacy Policy (“Policy”), we explain the Personal Information we collect and how we use, share, and protect that Personal Information. This Policy applies to Personal Information you provide whether your visit our website makeartsupplies.com (“Site”), interact with us over the phone, or visit our store.

1. DEFINITION OF PERSONAL INFORMATION

“Personal Information” (also referred to as “Personal Data”) is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or your household. Personal Information does not include publicly available information or aggregated information that does not include personal identifiers.

2. CATEGORIES OF PERSONAL INFORMATION WE COLLECT

We collect various types of Personal Information through your interactions with our Site, purchases, or communications with us. This information may be provided by you or collected using technology-enabled methods. Specifically:

A. Identifiers

1. Examples of Identifiers We Collect: Your name, alias, unique personal device identifier, IP address, email address, and mailing address.
2. How Long We Retain Identifiers: We retain this information for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.

B. Customer Records

1. Examples of Customer Records We Collect: When you place an order online, we do not directly collect credit or debit card information. All credit and debit card data are provided directly by our third-party payment processor. Our processor will provide us with the last 4 digits of your credit or debit card to facilitate future transactions. We collect credit and debit card data, including type and number, expiration date, security code and billing address when you place an order by phone.
2. How Long We Retain Customer Records: We do not directly retain credit or debit card numbers. We retain the last four digits of your payment card number for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.

C. Commercial Information

1. Examples of Commercial Information We Collect: Products or services purchased, obtained, or considered; product reviews you send to us; content of texts, emails, or survey answers you send to us; other purchasing or types of Make Art products and services you own and are interested in; and your consuming histories or tendencies.
2. How Long We Retain Commercial Information: We retain this information for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.

D. Internet Activity

1. Examples of Information We Collect Through Internet Activity: Internet or other electronic network activity information, including, your IP Address, your longitude and latitude; your time zone; browsing history and search history relative to our site; keyboard and mouse movements; information regarding your interactions; online identifiers like cookie ID; browser type; your internet service provider; operating system; and the date and time you visited the Site.
2. How Long We Retain Internet Activity: We retain this information for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.

E. Audio and Visual Recordings

1. Examples of Inferences We Collect or Create: Recordings of customer service calls orsecurity video footage if you visit our store.
2. How Long We Retain Inferences: We retain security camera footage collected in ourstore for no longer than 30 days. We retain recordings of customer service calls for 100days from the date of the call.

3. INFORMATION WE COLLECT FROM THIRD-PARTIES

We may obtain data from various third-party companies, affiliates and public sources. We may combine that data with Personal Information or other data we collect. This enhances our existing data about our customers (like adding certain contact information), improves our ability to contact you, and enhances our marketing capabilities.

4. AUTOMATED INFORMATION COLLECTION

We use technology to automatically collect certain Personal Information when you visit our Site. We may collect information such as the websites you visit before or after you visit the Site, pages you click-on on the Site, your IP address, location information, keyboard activity, search requests, browser type, operating system, date and time you visit the Site, the amount of time spent on the Site, and the device you use to access the Site. Most of the information we collect does not contain Personal Information, except for your IP address. We do not use this information to identify or contact individual users. Account Activity. We may collect data about how you use (i) your online account, and (ii) the Site when you are logged into your account. For example, if you use the Site while signed into your Make Art Supplies account, we will collect information on how you use your account and the Site.

Cookies & Other Tracking Technologies. We use cookies, web beacons, pixel tags and other tracking technologies (collectively “Cookies”) when you use our Site.

5. USE OF DEIDENTIFIED OR AGGREGATE INFORMATION

We may aggregate Personal Information to create anonymous, aggregated data on users of our Site, which describes users as a group but does not reveal the identity of individual users. We may use aggregated data to understand users’ needs, to determine user demographics and usage patterns, to determine what kinds of products and services we can provide, and to improve and enrich our products and services and the Sites. We will not re-identify that Personal Information and other information once aggregated.

6. USE OF YOUR PERSONAL INFORMATION

We use and share the Personal Information we collect for the following purposes:

A. To communicate with you:

We may use your Personal Information to respond to your questions, requests, comments, or concerns, including in person, by e-mail, filling out our contact us webform, regular mail, live chat or phone; to notify you of changes to our Terms and Conditions or this Privacy Policy; to provide promotional e-mails; to keep your information current; to provide customer service; when you request catalogs or newsletters; and as you request or consent.

B. Account Creation and Maintenance.

We may use your Personal Information to create an account and to maintain your password.

C. Facilitate Purchases, Deliver Products, and to Process Returns and Exchanges. We may use your Personal Information to help you place orders and make purchases; to process, fulfill and ship your orders; to process payments; to communicate with you about your purchase; to maintain your account information; to provide customer service; and to process your returns or exchanges in accordance with our Make Art policies.

D. Business Purposes.

We may use your Personal Information to facilitate transactions; to inform our business strategies; to understand the Site’s demographics and user preferences; to manage profiles; and to help you find one of our Store Locations.

E. Improve Our Products and Services.

We may use your Personal Information to help us to choose what products we offer, offer you new products and improve our products and services.

F. Targeted Advertising, Marketing and Promotional Purposes.

We may use your Personal Information to serve targeted advertising to you about products we believe may be of interest to you; to enhance our marketing capabilities; to notify you of new products and programs; to send you promotions, offers, discounts, promotions and other electronic communications regarding our products; to customize content and to improve our ability to contact you; to inform marketing and communication plans and strategies; to enter you in sweepstakes or contests and to communicate with you regarding those entries.

G. To Operate our Site, Perform Analytics, and Improve the Site and Your User Experience.

We may use your Personal Information to operate and troubleshoot problems with the Site; to improve the Site; to improve your experience when you visit the Site or place an order from the Site; to conduct statistical and other analyses of the Site; to customize the Site to you and our users; to develop and improve the content, materials, products, and services that we make available through the Site; to administer the Site; to evaluate user needs, customize Site content; to monitor and analyze Site traffic and usage patterns; to prevent fraud, to investigate complaints and violations of our policies; and to notify you of new features of our Site.

H. Legal Purposes and Protection of Rights. We may use your Personal Information to protect our legal rights or interests, or those of third parties; to bring a legal action against you or anyone who may be causing harm to us, our Site, or to other users of the Site; to seek business, financial or legal advice; and to respond to subpoenas, court orders and other legal processes.

I. Sale of Personal Information

We do not sell your Personal Information to any third-party.

7. ADDITIONAL INFORMATION REGARDING OUR PRIVACY PRACTICES

How We Secure Your Personal Information

We use commercially reasonable physical, technical, and organizational measures to help secure Personal Information against loss, misuse, and alteration. If a breach of your Personal Information occurs, we will notify you of the breach if required under applicable law.

WHILE WE STRIVE TO PROTECT PERSONAL INFORMATION, WE DO NOT AND CANNOT GUARANTEE THE SECURITY OF PERSONAL INFORMATION AND YOU PROVIDE PERSONAL INFORMATION AT YOUR OWN RISK.

ACCESS BY CHILDREN:

The Site is not directed at children 17 years of age and under. We do not knowingly collect, use, or share Personal Information from children 17 or under. If a parent or legal guardian learns that their child provided us with Personal Information without his or her consent, please contact us and we will make commercially reasonable attempts to delete such Personal Information.

8. THIRD-PARTY WEBSITES

Third Party Websites

Our Site may link to, or be linked to, websites not maintained or controlled by us, including YouTube. We are not responsible for the privacy policies or practices of any third parties or any third-party websites. This Privacy Policy does not apply to any third-party websites or to any personal or other information that you may provide to third parties. You should read the privacy policy for each website that you visit.

9. COOKIES AND CONSUMER DATA CHOICES

We use Cookies and web beacons/ pixel tags when you use our Site. You can disable this function by changing your browser settings but disabling cookies may impact your use and enjoyment of the Site. You cannot disable all Cookies, such as Cookies that are essential to the functioning of the Site. You can manually delete persistent Cookies, or Cookies that track your activity across websites, through your browser settings.

Below are some of the tools we use on our Site to collect information, including Personal Information for Targeted Advertising and Analytics:

Google Analytics

Cloudflare Analytics

10. CONTACT US

If you have any questions you may contact us at:

Make Art LLC
1307 Park Ave Studio #4
Williamsport , PA 17701
United States

Phone: (570) 772-8101

[email protected]